"If you want to make a difference in the
world, the single most important thing you can
do is consciously and deliberately choose to
do work that you are passionate about.
"

 

After 15 years of designing logos, branding, websites, online games and viral marketing campaigns for high profile clients , I decided that I only wanted to continue working in the field as long as I felt that I was working within this simple philosophy: I want to be part of a solution, and not the problem.

Sometimes work I have done in the past was for large companies that seemed to put profit before ethics, and I see a very real opportunity in the world for change right now. It's a turbulent time but it's also brimming with potential for us to recreate our world as a place that promotes win/win solutions, rather than the age-old "dog-eat-dog" competition-based paradigm.

Because of this simple philosophy, we especially love projects and clients that are in some way contributing to the benefit of humanity.